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Vogue magazine, for its part, made news this year by featuring for the first time plus-sized model Ashley Graham on its March cover alongside other models. Her voice has become viral. We are finally starting to see brands react positively. In the past, a lot of what she was given was utilitarian to hide the body. That voice is indeed well noted on social media.
On Instagram, for instance, there are 5. Plus Size Presence on YouTube. Social media is so crucial to its growth and customer engagement that Chase said Eloquii responds to every single comment. Earlier this year, sports apparel giant Nike NKE began selling plus-size workout clothes.
The Plano, Texas-based company plans to further expand its plus-size line this year with swimwear and other accessories. The trend shows no signs of slowing.
However, traditional retailers such as Ascena, which also owns Catherines plus-size chain, will face tough competition from both brick-and-mortar stores and online rivals such as Amazon AMZN. Comparable-store sales, a key retail metric measuring activity at existing locations, has fallen at Ascena's Lane Bryant and Catherines as foot traffic declined.
An Ascena spokesperson couldn't immediately be reached. Men's big and tall fashions are also selling well at a time when large apparel chains such as Gap GPS are struggling to attract customers.
These are truly go-anywhere pieces that can transition from the office to the nightclub with little more than a slim choker and a flick of mascara. After you see how Asos has raised the bar on plus size fashion, you may resolve to dress strictly from this site. Eloquii was created by the Limited to put an end to the exclusion of full-figured women from the world of high fashion, because nobody should have to dress all in black.
Accordion-pleat skirts, bow blouses, candy-colored demim, and cowl-neck sweaters in sizes set this site apart, and there are tons of delectable accessories to tie your look together. You can also shop by body-type and get styling advice for you shape. Carissa Rose is a nice, Spartan site that you will want to stop by for career basics and layering pieces. This is the place for crisp oxfords and sheath dresses that you can accessorize in any direction.
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